Our Story

Founder Brandon Igdalsky and his dog Norman

The Story of our Perfect Bloody Mary

It wasn’t until I was in my early 30s that I realized I liked Bloody Marys. As many of us have realized, as we age, our palates change. Flavors that are not well-received in our younger years are suddenly delicious. Bloody Marys are a nice “hair of the dog” morning pick-me-up, and they are the perfect winter warmer on a cold day after shoveling snow or just for kicking back with friends watching a game. I found that the store-bought versions were okay, but my friends were always adding more ingredients to make them just right. I just knew there had to be a better way. 

That is when I began to dabble with recipes I found in cookbooks and online. Over time, refining as I went along, I came up with a great blend of ingredients that had a unique flavor profile but also kept with the tradition a true Bloody Mary. Friends in the food and beverage business that tried my concoction loved it and asked if they could have it for their restaurants. Other friends that had a passion for Bloody Marys regularly asked me to make some mix for them. Chef friends loved that it was so versatile in the kitchen and began incorporating it into their dishes

I knew that I was onto something, but I wasn’t ready to dive deep into that world and begin selling it, rather it was to be enjoyed by friends and I on those days when we were watching a football game, shoveling snow, a day on the golf course or a night on the slopes. 

Dude Wow Bloody Mary with garnish

Unexpected Opportunity

Then came March 2020, and we all know what happened as the world shut down. I hadn’t made my Bloody Mary mix in several years, but when I found myself sitting at home with the bars and restaurants closed, something told me to whip up a batch. Once again, friends (my COVID crew) repeatedly asked me to make more for them. When the world started opening up again, I got requests from restaurants for bottles to sell in restaurants. I knew this was the time to begin the journey. I established DUDE WOW Cocktails to officially share this great recipe with the world.  

Don't take our word for it, dive in and try one. There is no doubt you’ll take one sip and shout, DUDE WOW!